Digital technology has already transformed how we communicate, how we work, how we learn, how we shop. At a time of accelerating climate change, a growing ageing population, persistent unemployment and increasing social inequalities, we urgently need to realise the potential of technology for social innovation. This is not simply about adding digital to existing services but making imaginative use of digital technology to fundamentally re-think - and radically reform - how we address significant social challenges.
Two years ago, I decided it was time to do something really ‘big’ with my career. My daughter was growing up, my consultancy business had also grown nicely but reached its limit in terms of my own capacity. It was time the whole consultancy team needed a new challenge.
So I awarded myself a month to be as imaginative as possible. This involved clearing whole days in the diary and challenging myself to think of a brand new idea for a business with social purpose. This is the top motivation for all my work.
Whenever on my own I thought about what I knew about, what I was good at, what I didn’t like and then took the sum of those thoughts and forced myself to imagine possibilities. It was mentally exhausting and until then I had never considered myself to be a creative person. more >
I suppose it’s fitting for a project that’s about celebration that I’ve found Celebration 2.0 to be something of a rollercoaster ride, to use a terribly hackneyed cliché. From Roller Derbies to the launch of a Community Health project, I’ve been part of some really diverse events, helping to bring them to wider audiences through live video streaming and social media amplification. And, as the project nears its last lap, it’s pretty much time to reflect on some of the lessons I’ve learned so far.